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報(bào)告主題：COMPARING COMPETING SYSTEMS:

AN EXTENSION OF THE INFORMATION SYSTEMS CONTINUANCE MODEL

報(bào)告時(shí)間： 2021年5月17日（周一下午） 15：00分 - 16：30分

騰訊會(huì)議： 會(huì)議 ID：609 109 758

       點(diǎn)擊鏈接入會(huì)，或添加至?xí)h列表：

https://meeting.tencent.com/s/rpgBxetRgfhc

報(bào)告摘要：

Although individual adoption and use of a single system has been examined extensively, little is known about how people evaluate and compare competing systems. In this paper, we discuss and test three alternative models underlying user comparison of competing systems: separate, crossover effect, and relative comparison processes. The separate comparison process proposes that users develop separate cognitive, affective, and conative evaluations toward each system, and the between-system comparison only occurs at the point of choosing a preferred system. The crossover effect comparison process posits that users not only perform separate evaluations for each system, but also consider the competitive effects when proceeding across cognitive, affective, and conative evaluation stages. In contrast, the relative comparison process postulates that users directly compare competing systems within each of the cognitive, affective, and conative evaluation stages. Based on the IS continuance model, we tested each of these three models using data collected from 315 users of two competing instant messaging systems. Our results showed that the relative comparison process is the most parsimonious and the best model in terms of explaining the mechanisms underlying the comparison of system use by individuals. Theoretical and practical implications are discussed。

主講專家：Prof. WEI KWOK KEE

  新加坡管理大學(xué)副校長(zhǎng)、教授

  原香港城市大學(xué)、新加坡國(guó)立大學(xué)院長(zhǎng)

        原國(guó)際信息系統(tǒng)學(xué)會(huì)（AIS）主席

主持人：葉瓊偉 教授

     云南財(cái)經(jīng)大學(xué)商學(xué)院副院長(zhǎng)

     中國(guó)信息經(jīng)濟(jì)學(xué)會(huì)副理事長(zhǎng)兼任互聯(lián)網(wǎng)經(jīng)濟(jì)與跨境電商專業(yè)委員會(huì)會(huì)長(zhǎng)

     教育部高校電子商務(wù)類專業(yè)教指委委員兼任云南省高校電商教指委主任

主講嘉賓介紹：

Professor Wei Kwok Kee is Provost at Singapore Institute of Management (SIM). As Provost, he is responsible for enhancing the intellectual climate, strengthening instruction and curriculum, fostering curricular innovation, recruiting and mentoring faculty at SIM.  

Prior to his current appointment, Prof Wei was the Founding Dean (2016 – 2020) of the School of Continuing and Lifelong Education (SCALE) at the National University of Singapore (NUS). He was Dean of the College of Business (2007 - 2012) and Head of the Department of Information Systems (2002 - 2007) at the City University of Hong Kong. He was the Founding Head of the Department of Information Systems (1998 - 2002) at NUS.

Professor Wei is a Fellow of the Association of Information Systems (AIS) and was President of that Association in 2003/4. He was awarded the AIS LEO Award for Lifetime Exceptional Achievement in Information Systems in 2015.

Professor Wei has served as Senior Editor of MIS Quarterly and Associate Editor of Information Systems Research. He has also played major roles in ICIS and PACIS. As an excellent educator, his doctoral students have attained placements in good universities worldwide. Prof Wei has published more than 200 journal and conference papers. Based on Scopus, his works have been cited over 10,300 times and his h-index is 45 (as at 22 Nov 2020).